Del Lago Resort & Casino Partners with MacKenzie-Childs to Open Retail Store Inside Casino
“Savor New York — MacKenzie-Childs at del Lago” will Offer Guests a Unique Retail Experience Pairing MacKenzie-Childs Collections with Local Brands
TYRE, N.Y. (Sept. 20, 2016) — Del Lago Resort & Casino furthers its mission to act as a gateway to the Finger Lakes region by announcing a partnership with MacKenzie-Childs. The iconic American luxury home furnishings company will open a 2,000-square-foot store, “Savor New York — MacKenzie-Childs at del Lago” inside the casino. The store will feature MacKenzie-Childs products, all designed in Aurora, New York, overlooking Cayuga Lake in the heart of the Finger Lakes region. The store will also showcase a selection of special products produced by companies based in the Finger Lakes, including local wineries, breweries, spirits and cheesemakers — celebrating the region’s many bounties.
“The vision for del Lago Resort & Casino has always been to embrace and promote all that the region has to offer, including local tourist destinations, businesses, and the many cheesemakers, wineries, breweries and abundant agriculture of our area,” del Lago’s Executive Vice President and General Manager Jeff Babinski said. “The partnership with MacKenzie-Childs will allow us to pair a local yet nationally known brand with other area vendors and purveyors to highlight our region and del Lago as a gateway to the Finger Lakes.”
“The combination of our two brands with a curated collection of local New York products will provide a unique offering and experience for del Lago guests,” Aurora Holdings CEO John Ling said. “The collection that we will offer, combined with the del Lago experience, cannot be found anywhere else — we are truly looking forward to bringing this new concept to the Finger Lakes region.”
Since 1983, MacKenzie-Childs has made handcrafted ceramics, enamelware, glassware, furniture and home accessories — each piece a one-of-a-kind collectible. From plates to planters, teapots to tureens, MacKenzie-Childs designs are alive with individuality. The collection featured at del Lago will be curated especially for the resort and casino and will feature some of the best MacKenzie-Childs classic products, as well as new items. It will also include a special section of luxury home furnishing selections from MacKenzie-Childs’ sister brand, Jay Strongwater.
“Savor New York — MacKenzie-Childs at del Lago” will open when the casino opens to the public in February 2017.
About del Lago Resort & Casino
The $440 million 205-room hotel, spa and casino will include a banquet facility, several restaurants, lounges, 2,500 person entertainment center and other world-class amenities. Del Lago Resort & Casino will feature Savor New York, a unique retail outlet where local vendors will bring the Finger Lakes region directly to del Lago patrons with a wide variety of local fruits, cheeses, baked goods, wines and beers, and other area specialties. The casino will feature 2,000 slot machines and 85 gaming tables, including 10 poker tables. Del Lago will create 1,800 construction jobs and 1,800 permanent jobs, and will generate more than $90 million annually for New York state and local governments. The resort and casino was awarded a New York State casino license in December 2015 and will open to the public in the first half of 2017. For more information, visit www.delLagoResort.com.
About Aurora Brands
Aurora Brands, the owner of two iconic American luxury home and lifestyle brands: MacKenzie-Childs and Jay Strongwater.
Founded in 1983 and headquartered in Aurora, New York, MacKenzie-Childs is a design driven leader in the luxury home furnishings and personal accessories market. MacKenzie-Childs creates exceptional customer loyalty through its commitment to the company’s unique design aesthetic and lifestyle statement. The brand has a strong multi-channel sales presence, including a robust direct to consumer business, wholesale distribution in the leading luxury department stores and independent home retailers, and three branded retail stores.
Founded in 1995 and headquartered in New York, NY, Jay Strongwater is an internationally recognized luxury brand in home and personal accessories. The company has established a reputation throughout the world for its uniquely designed and handcrafted “jewels for the home,” and ranks among the most important premium luxury brands in its distribution channels. Jay Strongwater is distributed in leading luxury department stores, fine independent retailers and through its direct to consumer business.
# # #